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ADAC Camping radically simplifies discount system ADAC Campcard


According with the latest press release coming from ADAC Camping GmbH, the ADAC Campcard discount system has been radically simplified.
Uwe Frers, Managing Director of ADAC Camping GmbH: “With Campcard 2021, campsites will define their discount as a percentage of the standard price. While other discount systems prescribe a rigid dumping price in EUR for the campsites, our camping partners with the ADAC Campcard retain control over their price level at all times.”

The advantages for a campsite participating in the revolutionary simple and transparent ADAC Campcard system:
• Campsites retain control over price levels
• Prices can be changed at any time, even during the season (yielding)
• Participation for camping sites free of charge
• Sustained increase in bookings in the early and late seasons
• 35% more hits of the campsite on PiNCAMP (
• Optical highlighting in the ADAC camping guide

To be able to participate in the ADAC Campcard, campsites define the percentage discount for campers and the period during which the discount is valid. The discount can be granted either on pitches, on rented accommodation or on both types of accommodation. The discount must be at least 10% and can be increased in 5% steps. The validity of the discount must be guaranteed for at least 50 days in a maximum of four periods. Optionally, the campsite can offer two other incentives: Dogs and/or children up to six years of age stay free of charge. For motorhome pitches, the ADAC Campcard offers even more discount options to provide maximum flexibility.

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