There is no shortage of positive signs for the upcoming 2022 season. From Holland, which is one of the main markets of origin for lovers of open-air holidays, there is good news on the booking front. Campingnavigator reports that many of its partners have already forfeited bookings ranging from 60 to 80 percent of the capacity, confirming that expectations are well placed and that 2022 could prove to be very positive.
Important for tourists are the signals coming from the political (and health) world regarding the restrictions, which are increasingly reduced. Obviously, prudence is not in question, so social distancing and hygiene are fundamental rules that must never be forgotten, but there is no doubt that the presence of rules such as the EU Digital COVID Certificate is not frowned upon by those who see, in campsite and on holiday, above all freedom. Today the signs are pointing towards a general easing and therefore we can only see a growth prospect.
A coverage for the whole year
In this context, Campingnavigator has put online a new version of its website and has strategically reorganized the management of online campaigns, dividing them better by target groups and type of campers. A series of collaborations with other portals specialized in the camping sector, with European coverage and reach, allows them to better serve both Dutch tourists and those from the rest of the continent. While Campingnavigator continues to follow the off-season market more closely, some of the others focus on the busiest times and younger audiences. The network thus created allows you to better cover every period of the year, helping accommodation facilities to attract new customers.
Today Campingnavigator is able to offer high traffic campaigns at very attractive prices, with immediate start, to all those campsites that manage the booking process themselves. The traffic generated is in fact redirected directly to the structures and, thanks to direct booking, the network does not charge any type of additional commission. Network portals mainly focus on content creation, which is their strongest point, and organic results combined with paid campaigns allow you to actually attract new visitors. For information, just send an email to info@campingnavigator.com.
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