Cool’n Camp’s digital totem enriches customer experience at campsites

Cool’n Camp is a mobile application, available in eight languages, designed to simplify customers’ experience during their holidays thanks to a system that memorises their tastes and thus proposes suitable offers. But that’s not all, Cool’n Camp simplifies the day-to-day operations of accommodation management by reducing ‘traffic’ at the reception desk. Thanks to digital solutions, the French company that developed the application promises to offer accommodation customers greater freedom: online booking, consulting the menu with a QR code, ordering at the table, and paying the bill.

Touchscreen totems: usefulness and management

All this is also possible thanks to the digital totem, a communication tool that makes it possible to promote camp site offers and services in a more direct and emotional way. The totem touchscreens can be installed at various points in the accommodation facility and are directly connected to the back office, without any external administration. Customers can book activities (massages, bicycles, walks), order food and take photos with the Photo Booth. The totems are available in various sizes for use inside and outside the accommodation facility. The contents are connected directly to the back office of the Cool’n Camp solution. Connection is via Wi-Fi or network cable. The price of the totem varies according to its size and is guaranteed for 3 years. An annual subscription fee must be added for connection to the platform. In addition, the totem supports 8 languages: English, French, Dutch, Spanish, Italian, German, and Catalan.

What the Cool’n Camp totem does for the customer

• Integrated photo booth: equipped with a digital camera, customers can immortalise their stay in a playful way.
• Booking and payment via QR code: you can order a pizza or book a massage directly from the totem and pay via your mobile phone.
• Detailed display of offers: the totem shows the campsite’s services, offers and activities in detail.
• Weather forecasts at different times of the day: during their stay guests can consult the daily and 5-day forecasts, so they can plan their activities in the best way possible.
• Visual dissemination: the desired photos or videos can be added in 2 clicks

Benefits for the campsite owner

• Enriches the customer experience at the campsite: a new communication channel within the campsite to communicate better with the customer, to seduce him more, to guide him in his decisions.
• Simplifies administration: both the totem and the application are connected directly to the back-office of the e-concierge solution, using the same administration
• Reduces traffic at the reception desk: the totem gives a modern touch to the reception areas, enhancing the campsite’s brand image and reducing waiting times for the public.

For more information see the descriptive video here