The SETT begins a process of renewal with a new logo and a new visual identity

The SETT – Salon des équipements et techniques du tourisme is endowed with a new visual identity and a new logo, both marked by greater modernity. A large “S” with white cutouts that symbolize the juxtaposed stands on the hall, but also the revival of the four triangular kites of the old version, which have been revisited with those that define the emblematic colors of camping and outdoor holidays: blue for sea and sky, green for earth and nature, yellow for sun and light.

“A new version, more modern and more dynamic, which fits into the continuity of the old version to underline the evolution in coherence”, said Gilles Rigole, vice president of Gard of the Federation of Languedoc-Roussillon, member of the Salon SETT management committee which, together with Giulia Ranzato and Christophe Colas, works on the evolution and development of the salon. These first changes introduce the next ones, which will concern the format and contents of the three days of the fair, to respond to the new challenges of the profession and the sector.

SETT 2021, which was held from November 2 to 4 in full health crisis due to Covid-19, was a great success, with over 15,000 visitors and more than 600 exhibitors. According to the organizers, the 2022 edition of the fair, to be held on November 8, 9 and 10 at the Montpellier fair, also promises to be successful. In line with this renewal, which is reflected in the new visual identity and the new logo, the format, content and services to be offered within the SETT are currently under review. Environment and sustainable development will be at the center of attention through even more interactive and convivial meetings and exchanges.