At our SIA Hospitality Design booth in Rimini we met, for our column Conversazioni@CampingBusiness, Ralf de Bruijn, Managing Director of Camping Vision. The company had a successful year with a 25% increase in gross revenues. Significant growth was observed in markets like Poland and Eastern Europe, especially during shoulder seasons (May, June, September, October) and core markets such as the Netherlands, Denmark, and Germany experienced substantial growth from 2022 to 2023.
With de Bruijn we talked about the role of last-minute bookings, the different trends in booking patterns and the impact of weather conditions. Destinations, pricing, economic challenges, and higher living costs were between the other topics covered during the interview. Ralf emphasized the importance of improving the maintenance of mobile homes, including skirting and terraces, to enhance the overall presentation of the product. Expectations for the 2024 season are positive, also keeping in mind the recent integration of the Vacanceselect brand in the Camping Vision offer.
Enjoy the entire video below (in English)!
