{"id":52270,"date":"2026-05-19T16:26:02","date_gmt":"2026-05-19T14:26:02","guid":{"rendered":"https:\/\/www.campingbusiness.eu\/nel-turismo-outdoor-lombra-e-diventata-un-servizio-premium-ecco-la-risposta-di-pacchiani-holz\/"},"modified":"2026-05-19T16:29:42","modified_gmt":"2026-05-19T14:29:42","slug":"in-outdoor-tourism-shade-has-become-a-premium-service-pacchiani-holzs-response","status":"publish","type":"post","link":"https:\/\/www.campingbusiness.eu\/en\/in-outdoor-tourism-shade-has-become-a-premium-service-pacchiani-holzs-response\/","title":{"rendered":"In outdoor tourism, shade has become a premium service: Pacchiani Holz\u2019s response"},"content":{"rendered":"<p>There was a time when the <strong>veranda of a mobile home<\/strong> was little more than \u201ca place to put a table and a couple of deckchairs\u201d. Today, that is no longer enough. In contemporary open-air hospitality, <strong>outdoor areas have become an essential part of the guest experience<\/strong>. The quality of shade, thermal comfort and liveability now plays an increasingly important role in how guests perceive their holiday as a whole.<\/p>\n<p>Recent summers, marked by high temperatures and more frequent heatwaves, have <strong>accelerated a shift that was already taking place<\/strong> in the open-air sector. Campsites and holiday parks are <strong>rethinking the design of their accommodation areas<\/strong> with a clear goal: to make outdoor spaces genuinely comfortable and usable for much of the day. It is no longer just about adding a practical shelter, but about <strong>creating welcoming environments that match the standards of today\u2019s mobile homes<\/strong> and enhance the perceived value of the entire stay.<\/p>\n<p>According to <a href=\"https:\/\/www.pacchiani.it\/\" target=\"_blank\" rel=\"noopener\">Pacchiani Holz<\/a>, the Italian company specialised in the design and production of timber structures for the open-air hospitality sector, <strong>the role of the veranda has changed significantly in recent years<\/strong>. Once seen mainly as protection from sun or rain, it has now become <strong>a true extension of the mobile home\u2019s living space<\/strong>: an area where guests spend a substantial part of their holiday.<\/p>\n<p>Families eat outdoor, work remotely, relax, read, socialise and enjoy much of their holiday in semi-open spaces. <strong>This is also reshaping the requests made to manufacturers<\/strong>. Operators are no longer simply looking for standard structures, but for <strong>solutions that combine design, functionality, durability and architectural integration<\/strong> with the latest accommodation units.<\/p>\n<p>As a result, <strong>the technical quality of verandas has become a key factor<\/strong>. In outdoor environments, these structures are exposed for months to sun, rain, humidity, wind and, in many destinations, salt air. For campsites, <strong>durability has become essential<\/strong> not only from an operational perspective, but also from an economic one. Today, <strong>the sustainability of an investment is increasingly measured by its ability to maintain performance, structural stability and appearance over time<\/strong>, while reducing the need for maintenance and replacement.<\/p>\n<p><img data-src=\"http:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2.jpg\" data-srcset=\"https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2.jpg 1500w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-300x200.jpg 300w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-1024x683.jpg 1024w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-768x513.jpg 768w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-390x260.jpg 390w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-435x290.jpg 435w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-600x400.jpg 600w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-64x43.jpg 64w\" decoding=\"async\" class=\"aligncenter wp-image-52266 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\" width=\"1500\" height=\"1001\"  sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-52266 size-full\" src=\"http:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2.jpg\" alt=\"\" width=\"1500\" height=\"1001\" srcset=\"https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2.jpg 1500w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-300x200.jpg 300w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-1024x683.jpg 1024w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-768x513.jpg 768w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-390x260.jpg 390w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-435x290.jpg 435w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-600x400.jpg 600w, https:\/\/www.campingbusiness.eu\/wp-content\/uploads\/2026\/05\/Pacchiani-veranda-2-64x43.jpg 64w\" sizes=\"(max-width: 1500px) 100vw, 1500px\"><\/noscript><\/p>\n<p>From this point of view, <strong>manufacturing know-how makes all the difference<\/strong>. Pacchiani Holz produces both standard and bespoke verandas specifically designed for the open-air sector, focusing on <strong>accurate workmanship, carefully selected materials, protective treatments and certified solutions<\/strong> developed for intensive use and long seasonal occupancy. These are <strong>details that guests may not notice<\/strong>, but they are crucial for ensuring reliability and continuity for hospitality businesses.<\/p>\n<p>For operators, the real difference today is not only how a veranda looks, but how well it performs over time. <strong>Pacchiani Holz uses certified timber from PEFC supply chains<\/strong> and develops structures designed to withstand intensive use and extended seasonal stays. <strong>Water-based protective treatments, free from harmful substances, CNC machining precision and the possibility of fire-retardant certification are increasingly important<\/strong> for accommodation facilities that need to combine durability, safety and sustainability.<\/p>\n<p>At the same time, <strong>the aesthetic language of verandas is also evolving<\/strong>. New mobile homes, particularly in the premium and glamping segments, feature <strong>increasingly refined designs,<\/strong> contemporary lines and a strong focus on landscape integration. Outdoor areas must therefore contribute to <strong>a consistent and recognisable image for the property<\/strong>. Wood remains one of the most appreciated materials precisely because it combines visual warmth, natural integration with the surroundings and structural strength.<\/p>\n<p>In many cases, <strong>the veranda also directly increases the commercial value of the accommodation<\/strong>. A well-designed outdoor area improves perceived comfort, enhances the visual impact of the mobile home and <strong>can play a tangible role in helping a campsite position itself in a higher market segment<\/strong>. It is no coincidence that many accommodation units are now designed with the outdoor space as <strong>an integral part of the guest experience<\/strong>, rather than as a simple add-on.<\/p>\n<p>In modern open-air hospitality, in short, <strong>the guest experience extends well beyond the walls of the accommodation<\/strong>. That is why shade has now become a premium service.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There was a time when the veranda of a mobile home was little more than \u201ca place to put a table and a couple of deckchairs\u201d. Today, that is no longer enough. In contemporary open-air hospitality, outdoor areas have become an essential part of the guest experience. The quality of shade, thermal comfort and liveability &hellip; <a href=\"https:\/\/www.campingbusiness.eu\/en\/in-outdoor-tourism-shade-has-become-a-premium-service-pacchiani-holzs-response\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">In outdoor tourism, shade has become a premium service: Pacchiani Holz\u2019s response<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":52265,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[102,98,109],"tags":[306,1382,3452],"class_list":["post-52270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-evidenza-en","category-news-en","category-prodotti-e-produttori-en","tag-pacchiani-holz-en","tag-verandas","tag-wood"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.6 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>In outdoor tourism, shade has become a premium service: Pacchiani Holz\u2019s response - Camping Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.campingbusiness.eu\/en\/in-outdoor-tourism-shade-has-become-a-premium-service-pacchiani-holzs-response\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"In outdoor tourism, shade has become a premium service: Pacchiani Holz\u2019s response\" \/>\n<meta property=\"og:description\" content=\"There was a time when the veranda of a mobile home was little more than \u201ca place to put a table and a couple of deckchairs\u201d. Today, that is no longer enough. In contemporary open-air hospitality, outdoor areas have become an essential part of the guest experience. 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