On the weekend when the Salone del Camper opened in Parma, the Caravan Salon closed in Düsseldorf. The two important events have in common the need to tackle extraordinary health measures to deal with the Covid-19 pandemic. Fears and hopes are equally shared, but the result of the closing of the German show tip the balance from the second part. The visitors of the Caravan Salon were in fact 107,000, a result considered by the managers of the fair to be very positive, given the situation.
“This year’s Caravan Salon Düsseldorf has provided impressive proof that caravanning as a way of holidaymaking inspires people and that trade fairs can be held successfully even in Corona times,” writes the organizer in the closing announcement. “Messe Düsseldorf and the Caravaning Industrie Verband e. V. (CIVD) can look back on very positive results”.
Erhard Wienkamp, Managing Director of Messe Düsseldorf, is satisfied: “With 107,000 visitors the Caravan Salon sends an important signal for the entire trade fair industry in Germany and Europe. The world’s most important trade fair for caravanning convinced with its well thought-out hygiene and infection protection concept. The whole team at Messe Düsseldorf and CIVD as well as all employees of our exhibitors turned this trade fair into a fantastic experience with great commitment and lots of passion – this passion for mobile leisure was omnipresent over the past ten days”.



Among the themes of the SUN Beach&Outdoor Style 2020 there are safety and “new” marketing