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Toby O’Rourke, CEO of KOA
While at RVX: The RV Experience, Aboutcamp BtoB had the opportunity to interview the new President and CEO of Kampgrounds of America, Inc. (KOA), Toby O’Rourke, who leads the world’s largest system of private campgrounds with 518 franchised and company-owned locations across North America and Canada.
Durante RVX: The RV Experience, abbiamo avuto l’opportunità di intervistare il nuovo Presidente e CEO di Kampgrounds of America, Inc. (KOA), Toby O’Rourke, che, attualmente guida il più grande network mondiale di campeggi, con più di 500 franchising e location di proprietà in USA e Canada.
| 1/4 | Toby O’Rourke joined KOA in 2011 and moved through a range of management positions before being promoted to the position of President in 2018, and President and CEO of KOA in March 2019. She is a mother of two young children and is passionate about engaging families in the outdoors. She and her family enjoy hiking, fishing, visiting national parks — and of course camping. Camping Business:Can you tell us about KOA? Toby O’Rourke: KOA is Kampgrounds of America, and we’ve been around since 1962. We are actually the world’s largest network of campgrounds. We have 518 parks between the US and Canada, and we are always growing. We added 16 new conversion campgrounds last year and another big change that is happening with us right now is building of new campgrounds, which hasn’t been a trend for quite a while. We have 13 new contracts in place for new campgrounds to be built and that’s happening across the board with private campgrounds. A lot of money is coming in to camping right now, either reinvestment in current parks and improvements or additional, new campgrounds.  | |
