The 2020 edition of SUN Beach & Outdoor Style is proving to be successful. Inaugurated yesterday, the event is going better than expected, with a large and interested public despite some defections registered among the exhibitors. In yesterday’s inaugural conference it was highlighted how this, together with the concurrent TTG and SIA, is the first major event “in person” dedicated to tourism to be held in Europe since the spring lockdown. Safety is absolutely in the foreground, with careful controls at the entrances via thermal scanners, distancing, masks, sanitizing gels and checks also on physical safety with airport-type scanners for people and bags. In short, nothing was taken lightly.
The busy calendar of events is also giving satisfaction, with important issues touched upon. Particularly interesting is the conference that FAITA Federcamping dedicated to four different university researches dealing with marketing, tourist behavior in the choice of accommodation facilities, changes in habits and regulatory situation. FAITA will shortly make the details of these researches available to members.
Among the topics of today are:
- 2020 safe holiday camp: la vacanza sicura – a cura di FAITA FederCamping
- Imposta di soggiorno: Annozero. Dopo il Covid una vera tassa di scopo basata sulla partnership tra strutture ricettive e territori
- Crowdpromotion – le destinazioni si promuovono dal basso – A cura di PemCards
- Turismo 2021: le chiavi della ripartenza per l’ospitalità – A cura di Vikey
- Camping 4.0 – il futuro delle automazioni applicato al Social Media Marketing per la vendita di soggiorni en plein air
- Design Thinking, la fabbrica dei contenuti. Nutrire la creatività per nutrire il business
- Riprendiamoci il nostro 2021! Sì ma come?
- Comunicazione interna per campeggi e villaggi: come far rispettare le regole e fidelizzare gli ospiti con empatia e creatività
- Turismo: da dove ripartire? Rendiamo l’Italia un cantiere di Innovazione
- Quale marketing per il mondo en plein air dopo la pandemia – a cura di FAITA FederCamping
- Sostenibilità, esperienze outdoor, avventure autentiche e….musica – A cura di Sharewood



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