At the last Sett in Montpellier, the merger between the digital caravanning businesses of three major European mobility clubs was announced: the German ADAC, the Dutch ANWB, and the Swiss TCS. On that occasion, Camping Businessmet with Uwe Frers, CEO of PiNCAMP by ADAC, which is set to become just PiNCAMP in 2024 to bring together the activities of the three clubs.
In this episode of Conversazioni@CampingBusiness, Frers then delved into this news with us, revealing some detailsof this important transaction. Frers addressed these aspects:
- The merger of the three mobility clubs
- The birth of PiNCAMP GmBh
- The reasons for the merger
- The integration of the PiNCAMP and ANWB portals
- The operational efficiency this merger will bring to customers
- The localization of the platform into other languages
- The investment to support this transaction
- The goals of the new PiNCAMP
