An online booking system that allows you to view the offers and prices of each accommodation facility to proceed immediately with the booking is a fundamental and valuable additional service. Not only for end users looking for a satisfactory stay proposal, but also for the managers and owners of the accommodation facilities.
LeadingCampings of Europe, the association that brings together 45 four- and five-star campsites in Europe, knows how important digitalization is to innovate the tourism market and continue to grow. For this reason, the LeadingCampings website now gives individual campsites the opportunity to directly display rates and accommodation options still available.
Digitalization continues
The launch of the new online booking system was officially announced during the members meeting in Zillertal, Austria, at the end of September. LeadingCampings strongly believes in the value of digitalizing services.
This is why the association has now updated its website and its services, shortly after the creation of the virtual LeadingCard, which replaced the physical one, allowing you to accumulate rewards and discounts to use in the participating facilities in an even easier way. Of the associated campsites, 23 are already connected to the new online booking system on the website and the others will be in the coming months.
User experience
The website is the first contact for many tourists looking for a holiday. “Thanks to the new booking function, our portal goes from being a simple source of inspiration and information to a booking tool”, underlines Simone Pokrandt, Managing Director of LeadingCampings. “Campsites are becoming increasingly digital, so the possibility of booking online is a logical step for all of us”. Knowing the customer journey and understanding how to best intercept potential ideal customers, satisfying their needs, is essential for outdoor accommodation facilities.
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