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Pacchiani Holz: wood as a strategic asset for the open-air hospitality sector

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In today’s open-air hospitality landscape, the ability to expand and upgrade spaces with solutions that are fast to install, sustainable, and visually distinctive has become a decisive competitive advantage. Among the Italian companies that respond most effectively to these demands is Pacchiani Holz, a business with more than thirty years of experience in the design and production of high-performance timber structures.

Founded in 1890 in an area where wood craftsmanship is deeply rooted in local culture, the company has transformed this heritage into a modern industrial approach that speaks directly to the needs of campsites, glamping operators, holiday villages and, more broadly, any accommodation facility that prioritises quality.

At the heart of Pacchiani Holz’s offering are its timber frame and X-Lam (cross-laminated timber) construction systems, two technologies that deliver complementary strengths. Timber frame walls offer outstanding design flexibility and lightness, making them ideal for operators looking to add new accommodation units, service buildings or additional volumes without invasive work. X-Lam panels, on the other hand, provide superior rigidity and exceptional resistance to stress, making them particularly suitable in areas where seismic safety is a key requirement. Thanks to meticulous engineering of structural joints, Pacchiani Holz enhances an already robust system with the ability to dissipate energy and deliver the ductility now essential in many parts of Italy.

Wood as a “responsible” material

In campsites and holiday villages, both systems become highly versatile tools: from the creation of modern, well-insulated sanitary blocks to the construction of reception areas, shops, restaurants and communal spaces with contemporary design, all built to last and offering a level of comfort comparable to that of a traditional masonry building. Many accommodation providers turn to Pacchiani Holz for refurbishment projects, extensions and vertical additions, taking advantage of timber’s light weight to reduce structural loads and its rapid installation to minimise the impact on the high season.

Yet the strength of wood is not merely technical. It is a material that carries cultural, aesthetic and environmental value. Pacchiani Holz uses it responsibly, fully aware that it is the only construction resource capable of reducing CO₂ emissions: trees absorb carbon during their growth, and wood retains it for the entire lifespan of the building. Its production cycle also requires very little energy, both during manufacturing and on-site assembly, resulting in structures that are fully recyclable. This approach aligns perfectly with the increasing focus on sustainability among travellers and with the need for campsites to invest in low-impact, high-efficiency solutions.

A marked improvement in perceived quality

Wood’s natural insulating properties, combined with its low thermal conductivity, allow for excellent energy performance. For an accommodation provider, this translates into more comfortable interiors throughout the year, reduced heating and cooling costs, and a noticeable improvement in guests’ perception of quality. In a market where experience is as important as the product itself, liveability becomes a strategic advantage: warm surfaces, a natural scent, soft acoustics and an instantly recognisable aesthetic create an atmosphere perfectly aligned with the essence of outdoor hospitality.

Pacchiani Holz has turned these characteristics into a comprehensive offering for the tourism sector: tailored design, certified construction systems, rapid installation, full supply-chain control, and – above all – a technical team capable of guiding operators from concept to completion. The company’s goal is not simply to deliver a building, but to create added value through solutions that enhance the functionality, image and sustainability of each accommodation facility.

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