French tourism organisation ADN Tourisme appoints Christelle Chassagne as President

On 2 July 2026, the new Board of Directors of French ADN Tourisme elected Christelle Chassagne as President within a streamlined Executive Board of six members. This election marks an important milestone for the federation six years after its creation, with strengthened statutes, renewed governance and the finalisation of a strategy that will be unveiled this autumn.

Drawing on more than twelve years of commitment in public office, following a career in the private sector, particularly in the tourism and environmental fields, Christelle Chassagne currently serves as President of the Nouvelle-Aquitaine Regional Tourism Committee and of the Niort – Marais Poitevin Tourist Office. In these roles, Christelle Chassagne has been a trusted and attentive partner of the HPA (outdoor hospitality) organisations in Nouvelle-Aquitaine and is a familiar face at the Atlantica trade fair, which she visits regularly.

She is the first woman to serve as President of this national federation, leading an Executive Board with equal representation of men and women, elected representatives and technical professionals, and representing the three territorial levels.

The members of the new Executive Board are:

• President: Christelle Chassagne, President of the Nouvelle-Aquitaine Regional Tourism Committee
• Vice-President: Didier Leprince, President of Aube en Champagne Attractivité
• Secretary General: Marie-Flo Guy, Director of the Normandy Regional Federation of Tourist Offices
• Deputy Secretary General: Philippe Berto, Director of the “Networks and Professional Development” Division at the Occitanie Attractiveness and Development Agency
• Treasurer: Ludovic Azuar, Director of the Cher Tourism & Territories Development Agency
• Deputy Treasurer: Solène Forest, President of the Gap Tallard Vallées Intermunicipal Tourist Office

Six years after its creation in 2020, ADN Tourisme is writing a new chapter in its history by further reaffirming its place within the institutional tourism ecosystem. It also aims, more than ever, to demonstrate the importance of collective action and the relevance of public-sector intervention for tourism at every territorial level. Currently being finalised, the new 2026–2030 federal strategy will be presented during the Network Meetings on 1 and 2 October in Saint-Denis (Plaine Commune).

This article was originally published by Bruno Lacroix on L’Officiel des Terrains de Camping